News: Front Section

Sperling Interactive merges with Single Source Marketing

Shown are Rick Alpern of Single Source Marketing and Mike Sperling of Sperling Interactive.

Salem, MA Sperling Interactive, a leading web design and marketing agency, has announced their merger with Single Source Marketing, a full-service marketing agency based in Danvers, MA. The merger combines the expertise and resources from two best-in-class marketing companies into one powerhouse agency to provide a wider range of marketing services to their clients locally, regionally and nationally.

“Sperling Interactive has always been deep with talent in website and app development, search engine optimization, search engine marketing, social media and photography/videography,” said Mike Sperling, president of Sperling Interactive. “The Single Source team brings expertise in brand development, strategic planning, business consulting, design, public relations, media planning and strong execution.”

“This merger allows us to expand our offerings and better serve our clients. In the short time that we’ve been together as one unit, our clients have already seen the benefits,” Rick Alpern, president and co-founder of Single Source Marketing commented.

“It may sound cliché, but the merger is a true 1+1=3 scenario,” said Dee Alpern, COO and co-founder of Single Source Marketing. “By combining our teams, we’re able to offer clients everything on the marketing and advertising spectrum under one roof.”

The two companies are operating out of their offices at 10 Derby Sq. under the Sperling Interactive name. 

MORE FROM Front Section

Newmark negotiates sale of 10 Liberty Sq. and 12 Post Office Sq.

Boston, MA Newmark has completed the sale of 10 Liberty Sq. and 12 Post Office Sq. Newmark co-head of U.S. Capital Markets Robert Griffin and Boston Capital Markets executive vice chairman Edward Maher, vice chairman Matthew Pullen, executive managing director James Tribble,
READ ON THE GO
DIGITAL EDITIONS
Subscribe
Columns and Thought Leadership
How COVID-19 has impacted office leasing - by Noble Allen and John Sokul

How COVID-19 has impacted office leasing - by Noble Allen and John Sokul

To say that the effects of COVID-19 has transformed office leasing is an understatement. When COVID-19 was at its peak, office spaces were practically abandoned either through governmental mandates or through actions taken by businesses themselves.

Make PR pop by highlighting unique angles - by Stanley Hurwitz

Make PR pop by highlighting unique angles - by Stanley Hurwitz

Coming out of the pandemic, a client with three hotels in Provincetown, Mass., needed ways to let the world know his properties were open for business for the 2021 tourist season.
Five ways to ruin a  Section 1031  Like-Kind Exchange - by Bill Lopriore

Five ways to ruin a Section 1031 Like-Kind Exchange - by Bill Lopriore

While there is some flexibility when structuring a like-kind exchange, some important requirements must be met. A mistake can ruin your exchange. Here are five mistakes to avoid:
Four tips for a smooth 1031 Exchange - by Bill Lopriore

Four tips for a smooth 1031 Exchange - by Bill Lopriore

Many real estate investors do not understand the specific requirements that must be met to secure the benefits of a tax-deferred 1031 exchange. For example, the replacement property must be identified within 45 days of the closing date of the relinquished property.